These articles bring many benefits in the process of attracting users. They not only increase traffic to your website but also make an important contribution to helping you increase sales and increase the number of customers for your products.
However, more and more competitors appear competing for a single product. That’s why “normal” content articles are gradually fading and proving less effective in attracting customer curiosity and interest. At this time, people must think of an article with “Big” content, or in other words, an attractive, complete article.
Big content is a type of content that is large, long and elaborately invested in, with useful information provided in the article many times higher than the normal content we often see. Usually, these will be articles with complete content from companies to products and services.
Such a large article can be thousands of words long and is often told by content creators, but they can also be an article that has compiled many links containing large information for users to click to view or can be downloaded. Or to put it another way, it is the type of article that the reader only needs to read to be able to grasp the information in the most general way.
How to write effective Big content articles
Like all regular SEO content, Big content also needs to ensure sufficient information for readers. Therefore, if Content Creators want to create quality articles, they can refer to some of the following suggestions:
Step 1: Determine the article topic
This is the first thing every Content Writer needs to do to be able to effectively deploy article content. The content of the article will revolve around that topic and express the writer’s purpose.
The topic of writing needs to be specific and clear. For example, if you are in the field of website design, some topics you can choose are the type of website, features that should be included, how to design the interface, etc.
At that time, the article will easily go deeper into analyzing the topic. This is a factor that helps you retain users longer on your site.
Step 2: Determine title and keywords
The article title is the most important part and requires the most time. Set a topic that arouses the reader’s curiosity by using words like “Reveal, Top, You already know…”. Besides, you can also set a title in the form of a question to attract users. You can refer to other articles on top Google to see how to set their titles.
The title not only needs to meet the “good” criteria, but also needs to contain important keywords based on the top most searched keywords. The main keyword in the article also needs to be chosen carefully. From there, you will find additional related keywords to include in the article.
Step 3: Make an outline for Big content
If you want to create a high-quality article, the next thing you need to do is set up an attractive outline for the topic, ensuring it provides useful information to the audience. Besides, the content must be complete and not contain omissions or repetitions of ideas already written.
Big Content is long content, so your outline needs to focus on exploiting all of the user’s search intentions.
Step 4: Write SEO standard articles
Write content based on an existing framework: Because Big content articles focus on the value brought to customers, this part requires a lot of time investment. To better serve user experience as well as search purposes, articles need to bring new knowledge and complete information.
Optimize SEO for articles : Besides providing information, SEO factors are very important so that Google can evaluate the quality of your articles. Therefore, you need to fully optimize criteria such as Meta Description, Meta Title , URL, Heading,…
Besides Onpage SEO factors, you also have to ensure that the keyword density in the article is reasonable, usually the density will be around 1 – 5%.
The role of Big Content articles
Big Content has a huge effect on advertising, it helps reduce the number of articles that have to be created, helping readers synthesize information easily without having to search too many times for a single topic. topic. On the other hand, they also bring pressure on Content Writers to create truly quality articles to attract users.
In terms of capacity, Big content has many different capacities. These can be very detailed articles with over 1000 words. Besides, they can also be a list compiled by many links of articles related to the user’s query.
Epilogue
Big Content is very important for a content strategy because the reader’s need is to refer to truly in-depth and useful content. Hope this article has helped you understand what Big Content is and its great roles.
